Everybody deserves interior design.

We believe that living in a well-designed space can improve quality of life, increase productivity and make us happier and healthier. It is our mission to democratise interior design, to make it more accessible to a wider group of people than ever before.


Upscale is taking interior design online.

We want to bring interior design into the 21st century, to transform the market by giving customers the best service at the right price, using the newest technologies. Upscale strives to connect an online portfolio of interior designers to clients who want to transform their living spaces and improve their lives.


Fixed Fees

Never worry about spiralling decorating costs again.

User Friendly

Interact online and in real-time with your developing designs.

More Choice

Work with a designer matched to your style and needs.



Meet Upscale's Founder, Carina Kuemmeke

At Upscale we believe everyone deserves to live in a beautifully designed space. We are democratising design for all.

Carina Kümmeke, Founder & Head of Interiors



Meet the Upscale Team

Carina Kuemmeke
John McKenna

Carina Kümmeke 
CEO & Head of Interiors


John McKenna
COO & Head of Creative


Madeline McLaren
Head of Branding


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Olivia Ionescu
Claudia Zenk

Sandra Kowalska
Designer / Project Assistant


Olivia Ionescu 
Head of Upscale Escapes


Claudia Zenk 
Business Development


Noëlle Simon
Interior Designer



Join us, we're hiring top talent!

We foster emerging international talent. Join our community of leading designers now and get access to a wide range of exciting projects. Click on the link below to find out more about the benefits of working with Upscale.

Build a bridge, get in touch with Upscale


Curious to know more about Upscale? Want to work with us? Or just have a general query? Send us a brief message and we'll get back to you right away.